Targeting journalists, editors and influencers

Being heard in an increasingly noisy world takes more than just shouting louder. It requires strategy, targeted storytelling, a full understanding of the media landscape and having access to the right ears!

As B2B media specialists, we understand the nuances of your sector and have genuine connections with the journalists, editors and influencers who matter to your customers and prospects and could make a real difference to your business.

Earned media is incredibly valuable and we create a tailored PR strategy aligned with your objectives, identifying the most impactful channels and opportunities for you and your team.

We then work incredibly hard to deliver creative campaigns and content that engages readers, sparks conversations and builds brand profile and awareness.

Our aim is to continuously position your company as a trusted authority and your key team members as go-to spokespeople ultimately ensuring your company stays front-of-mind.

AWARDS WE can help you win

We believe press releases still have their place in the PR mix, but that’s mainly because we know exactly how to translate the benefits of your products and services into compelling stories and not sales spiel.

We are experts at proactively creating and identifying media opportunities, pitching engaging features and securing coveted expert commentary slots in top-tier publications to cement your position as a thought leader.

We capitalise on your sector’s burning issues and emerging trends, and practice last minute newsjacking at relevant moments, but only when it clearly aligns with your strategic plan and business goals. No shiny object syndrome here!

And we work with influential titles and voices in your sector to create exclusive profile opportunities and partnership events including round table discussions and KOL meetings. 

I have really enjoyed working with Garnett Keeler on our ‘Virtual Lab’ project – they have taken the time to understand our proposition and be proactive in idea generation as to how we can harness the power of PR to position ourselves as thought leaders within our market. Garnett Keeler has also created a site that allows me to easily see the coverage we have achieved – thank you to the team!

Adam Coomber, Diagnostics Product Manager, Zoetis UK

As your Press Office team, we also respond to all reactive press enquiries and offer all retained clients 24/7 emergency crisis communications support, for those occasions when media interest is less welcome.

By working with us, your business will have a consistent and authoritative presence in key media titles and channels that resonate with your target audiences.

You will get a detailed monthly report which gives full visibility of all your coverage and brand mentions, detailed data insights and tangible ROI. 

Our team can open the door to earned media opportunities for you. Come on in!

Our B2B Media Relations work includes:

Strategic planning

Saying the right thing, to the right audience at the right time, for the right reasons!

Press releases

An important way to keep front-of-mind with journalists and your audiences

Feature pitches

Bringing your business to life through creative story-telling

Expert commentary

Ensuring you are regularly seen as a thought leader in front of key targets

Profile interviews

Making the most of key leaders and operators from your business

Comprehensive reporting

Monthly reports including all paid, earned, owned and shared channels